MEA has made a great transition to a knowledge and technology-based society, to keep pace with the technological developments in the world. The government policy in the United Arab Emirates (UAE) is supportive for the predictive analytics market, with the vision to be one of the most technologically advanced nations by 2021. Despite the slow adoption of predictive analytics in Africa, the growth in the MEA region is estimated to be high, owing to the developed economies of the Middle East. The government policies in UAE form a base to attract a variety of businesses, and with the winning bid for Expo 20-20, the country is expected to witness further investment in technologies. The Saudi Arabian and UAE regions have demonstrated critical developments and have the potential to turn into a technologically-driven region at a global level, as its software and services segments are considered quite robust. The African nations are also witnessing development in locally-owned manufacturing companies, and despite the dominating farming and services sector, the manufacturing industry in the region is also said to be booming. The Middle East has an excellent location and infrastructure, and Africa is witnessing a growth in the income levels, consumer goods, and the banking industry. Furthermore, owing to stabilizing economies in developing countries, such as Dubai and South Africa, the hotspots of trade and commerce, this region is expected to witness a higher growth in adopting predictive analytics solutions in the coming years. Due to all these reasons, predictive analytics vendors consider this region as a great location for the future investment.