Tobii has been one of the most active companies in the eye tracking market in terms of new product developments. The company continuously upgraded and launched various eye-tracking products in 2015 and 2016. Tobii is also a world leader in terms of revenue generation based on eye-tracking products. In terms of breadth of offering, the company offers hardware, software, and related services to its clients. Products offered by Tobii are highly innovative and have advanced features, which make Tobii a global leader in the eye tracking market.