IBM CORPORATION in Smart Grid Software

IBM is a leading global player in the smart grid market. The company is recognized for the diversity of its product and services offerings. The company has invested heavily for undertaking more than 15 acquisitions, which have added to the existing capabilities of its cognitive, cloud, and security portfolio. However, the growth strategy adopted by the company in the smart grid market is more focused on expansions and new product developments. In 2014, IBM expanded its business in Kenya and upgraded its US-based utility provider base. In 2013, CenterPoint Energy selected IBM to develop a customer enhancement platform to improve operational efficiency and transform the customer services model. Data analytics is also developed into the platform which provides better customer experience in terms of smart meters, and distribution and outage management systems. IBM provides its solutions for various industries verticals, such as IT, healthcare, government, telecom, automobile, manufacturing, Fast-Moving Consumer Goods (FMCG), energy and power, media and entertainment, mining, retail, Banking, Financial Services, and Insurance (BFSI) and education. The company is present globally in more than 175 countries across the North American, European, APAC, MEA, and Latin American regions.