Updated on: June 14, 2023

WebEngage

What is WebEngage?

WebEngage Geofencing is an advanced location-based technology that enables businesses to send automated notifications to mobile users that enter or leave a specific geographical area. It can be used to reach out to customers, employees and partners when they are in a specific area or location. With the help of WebEngage, businesses can customize messages and set up automated rules to send the right message at the right time. Moreover, businesses can also see analytics to measure the success and effectiveness of their geofencing campaigns. Overall, WebEngage geofencing allows businesses to automate their marketing campaigns, increase engagement with users and build a lasting relationship with their customers.

WebEngage Features

  • Data Import & Export Tools
  • Integration APIs
  • Breadth of Partner Applications
  • Customization
  • Workflow Capability
  • User, Role, and Access Management
  • Internationalization
  • Sandbox / Test Environments
  • Performance and Reliability
  • Custom Tracking Domain
  • Multiple Domains
  • Dedicated IP
  • Documentation
  • Sender Reputation Management
  • Tracking & Reporting
  • Enterprise Scalability
  • Performance and Reliability
  • Optimization
  • Integrations - Mobile Marketing
  • Internationalization
  • Building and Personalizing Emails
  • Sending Outbound Emails
  • Manage Email Deliverability
  • Automated Email Responses
  • Dynamic Content
  • A/B Testing
  • Mobile Optimized
  • Marketing Lead Database
  • Data Quality Management
  • Segmentation
  • Lead Scoring and Grading
  • Lead Nurturing
  • Online Behavior Tracking
  • Automated Alerts and Tasks
  • CRM Lead Integration
  • Program Management
  • Social Sharing
  • Social Media Engagement
  • Social Media Advertising
  • Basic Reporting
  • Web Analytics
  • ROI Analytics
  • Revenue Analytics
  • SEO / Keyword Analytics
  • Template Creation
  • Preset Template Availability
  • Custom Unsubscribe
  • Email Segmentation
  • Detailed Server Logs
  • Notifications
  • Webhooks
  • Event Tracking API
  • Mail Send API
  • Spam Filter Testing
  • Application Attribution
  • Campaign Analysis
  • Uninstall Tracking
  • Custom Dashboards
  • Proximity Marketing
  • Push Notifications
  • Bulk SMS
  • Email Campaigns
  • Audience Segmentation
  • Customize
  • Scheduling
  • Retarget
  • Segmentation
  • Triggered Notifications
  • Coupons and Promotions
  • ROI Tracking
  • Data Collection
  • Customer Insights
  • Multi-User Access
  • Campaign Insights
  • Reports and Dashboards
  • Campaign Stickiness
  • Multichannel Tracking
  • Brand Optimization
  • Predictive Analytics
  • Monitoring
  • Targeting
  • Guided Selling
  • Library
  • Customization
  • Optimization
  • Recommendation
  • Content
  • Cart Abandonment
  • Personalization Engine
  • Product Recommendations
  • A/B Testing
  • Personalized Messaging
  • Web
  • Email
  • Mobile
  • Campaign Performance
  • Audience Insights
  • Reporting and Analytics
  • Heatmaps
  • Bulk SMS
  • Text Scheduler
  • Automatic Replies
  • Automatic URL Shortening
  • MMS Marketing
  • Personalization
  • Transactional SMS
  • A/B Testing
  • Personalization
  • Rich Notifications
  • Integrations
  • Integration
  • Location Tracking
  • Location Triggers
  • Location Determination
  • Fence Drawing
  • Compliance
  • Analytics
  • International Usability
  • Marketing Campaigns
  • Reports & Analytics
  • User Data
  • Integrations
  • Templates
  • Exporting
  • Multi-user Access and Collaboration
  • Multiple Personas
  • Data Analytics
  • Dynamic Segmentation
  • Journey Optimization
  • Journey Reporting
  • Trends Reporting
  • Dashboards
  • Journey Mapping
  • Integrations
  • Automated Alerts
  • Reporting
  • Automation
  • Short Codes
  • API Integration
  • Multivariate testing capacities
  • Concurrent Testing
  • Mobile Testing
  • WYSIWYG
  • AI/Machine Learning
  • Little to No Coding

WebEngage Pricing

Solo Plan
Talk To Us
  • Basic analytics
  • Basic segmentation
  • Engage across all channels
  • Personalize using users & events
  • 5 journeys
  • Limited 3rd party integrations
  • Email only support
Orchestra (Enterprise) Plan
Talk To Us
  • All & Everything in Choir plan, plus
  • Live view of segments & campaigns
  • Dynamic logic within campaigns
  • Data ingestion error detection
  • Custom reports
  • 100 journeys
  • Unlimited 3rd party integrations
  • Dedicated account manager
  • Custom reports
Choir Plan
Talk To Us
  • Everything in Band, plus
  • Advanced analytics
  • Frequency capping & DND
  • Personalize using 3rd party API data
  • Schedule reports
  • 20 journeys
  • API integration
  • Phone support
Band Plan
Talk To Us
  • Rolling time-window segments
  • A/B testing of campaigns
  • Channel trends & insights
  • Cross-channel comparison
  • 10 journeys
  • Role-based access
  • Chat support
  • Everything in Solo

WebEngage Alternatives