Microsoft enhanced product portfolio by building on more innovative solutions and as a result of this, the company launched Microsoft Adam.The company introduced Azure SQL, the Database Elastic Scale, which enables the data tier of an application and along with it significantly streamline the development and management of the shared cloud applications. The company is constantly focused to provide exclusive device and cloud services to its customers. Microsoft Cognitive Computing Solutions is also focusing on improving its business prospects in cloud and business intelligence, through strategic acquisitions and partnerships.