Product Differentiation and Impact on Customer Value
+7
Customized Solutions
Cautions
-12
Professional
-10
Solution (Tools)
-8
On-Site Support
-7
Dedicated Account Manager (DAM)
-13
Other Support Services
-12
Sales Support
-14
Software Requirement Specification (SRS)
SINGTEL Meg Presence in
Cloud VPN Software
Singtel is one of the eminent players in the communication services space. Its core strategy is to deliver solutions that help businesses and governments transform the way they market and innovate their products. The company has global footprints and a direct presence in regions, such as North America, Europe, and MEA. To strengthen its market leadership, Singtel is said to be building and acquiring capabilities, extending its industry expertise and entering into partnerships. The company majorly focuses on inorganic strategies, such as partnerships and acquisitions, to expand its business globally. For instance, in May 2016, Singtel collaborated with Bharti Airtel to provide high-speed data connectivity to APAC, EMEA, and the US. Singtel follows a geographic diversified strategy across APAC to bolster its annual revenues. Singtel’s new businesses in cloud and cybersecurity have helped the company in maintaining its leadership in Singapore, while also strengthening its position in the APAC region.
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