Rackspace is a leading provider of managed cloud services and is witnessing tremendous growth in the cloud marketspace. It is mainly focused on adopting organic, as well as inorganic growth strategies, to remain competitive in the cloud computing market. Moreover, it introduces new features and functionalities in its existing offerings with the help of multiple upgrades to provide customers with the benefits of the latest market innovations.Rackspace focuses on acquiring new customers and offering enhanced services to its existing customers for retaining and maintaining healthy relations thorugh inorganic growth strategies.