Variants of products and services as per different applications
+12
Total R&D spend & its % for this particular product & services
+6
Breadth and Depth of Product Offerings
+11
Expandability of product and service across different applications
+8
Focus on Product Innovation
+9
Product Branding
+7
Product Features and Functionality
+13
Target audience and positioning of product & services
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XEROX CORPORATION Presence in
Workflow Automation Process
Xerox Corporation has adopted key growth strategies such as partnerships, agreements, and collaborations. The adoption is evident from the company’s partnerships with Optimus and Top Image Systems, Ltd (TIS) in 2016. The company has renewed its contract with Hogan Lovells to build its relationship with existing partners. Xerox Corporation also intends to expand its customer base in the workflow automation market through tactical acquisitions of Consilience Software, Inc. The acquisition of Consilience Software, Inc. has empowered Xerox Corporation to offer clients in the public sector with case management and workflow automation capabilities. Furthermore, the company strategizes on expanding its businesses in the high-growth categories by targeting markets of all sizes across different industries and regions of Latin America, MEA, and APAC.
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