LANXESS AG Pricing & Demo

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LANXESS AG
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Cologne, Germany
2004
Enterprise
49 Likes
85 Buyers Negotiating
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Strengths
  • +5
    Strength of company across the market/product value chain
  • +6
    Depth of product offering
  • +10
    Width of product portfolio (in terms of applications)
  • +11
    Customized solutions for applications/industries
  • +12
    Awareness and Brand associations
  • +13
    Brand loyalty and perceived quality
  • +8
    Frequency of commercializing new products / Time to market new products
  • +14
    Product uniquess and priority of choosing this product
  • +14
    Product Differentiation and Impact on Customer Value
  • +12
    Product Features and Functionality
  • +11
    Focus on Product Innovation
  • +10
    Breadth and Depth of Product Offerings
  • +13
    Product Branding
  • +9
    No. of  new product development/innovation centers
  • +7
    New product development/innovation
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