Focus on sustainable or green technologies for new products (if applicable)
+8
Focus on Product Innovation
+10
Product Branding
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DERMA SCIENCES Presence in
Hydrogel Materials
The company has a strong position in North America and is expected to hold a significant market share in the near future. To overcome the effects of the volatile economy, the company should enter new industries and target new markets to create a diversified business portfolio and increase its revenue. To increase its profits and expand its business, the company adopts the strategies of expansions and new product launches. It also develops innovative coatings to serve the untapped markets.
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