Antimicrobial plastics are polymer materials infused with antimicrobial agents and additives to kill microorganisms, such as bacteria, algae, and fungi, and inhibit their growth in the end-use products. The continuous and repeated use of plastic materials causes issues related to hygiene, thereby increasing the risk of contamination and pathogenic diseases. Commodity plastics, engineering plastics, and high performance plastics are majorly used in applications such as medical and healthcare and packaging. _____________ Notes: Micromarkets1 are defined as the subsegments of the antimicrobial plastics market included in the report. Core competencies2 of the companies are covered in terms of their key developments, SWOT analysis, and key strategies adopted by them to sustain their positions in the market.

Visionary leaders are the leading market players in terms of new developments such as product launches, innovative technologies, and the adoption of growth strategies. These players have a broad product offering that caters to most of the regions globally. Visionary leaders primarily focus on acquiring the leading market position through their strong financial capabilities and their well-established brand equity.

Dynamic Differentiators are established players with very strong business strategies. However, they have a weaker product portfolio compared to the visionary leaders. They generally focus only on a specific type of technology related to the product.

Innovators in the competitive leadership mapping are vendors that have demonstrated substantial product innovations as compared to their competitors. The companies have focused on product portfolios. However, they do not have very strong growth strategies for their overall business, when compared with the visionary leaders.

Emerging companies have niche product and service offerings. Their business strategies are not as strong as that of the established vendors. The emerging vendors include the new entrants in the market, emerging in terms of product portfolio and geographic reach, and require time to gain significant traction in the market.