INFINEON TECHNOLOGIES AG in Connected Car Devices

The company has five business segments automotive, power management and multimarket, industrial power control, chip card and security and other operating segments. In the year 2015, around 40.6% of the total company’s revenue was generated from automotive segment. The company has a strong commitment towards developing innovative products. For the past three years, it has consistently invested around 12% of the total revenue in R&D activities. Automotive division has been further grouped into three segments, namely, safety, car security, and others. Products such as ADAS (LDWS, BSD, ACC), connected cars, secure onboard communication, and eCall – In-Car Emergency Call are few CCD’s offered by Infineon Technologies AG. The company has a strong product offering as compared to its competitors especially for the O.E market as well as for aftermarket. Infineon Technologies AG: business strategy scorecard